Print Drives Online Traffic
As digital technologies grow and become mainstream in the marketing mix, the print and paper industry evolves with it. Digital marketing is not going to
As digital technologies grow and become mainstream in the marketing mix, the print and paper industry evolves with it. Digital marketing is not going to
Many marketers wonder, is personalized direct mail really worth the extra work that goes into creating unique messages for specific segments of your target audience.
QR codes, or Quick Response codes, enable a consumer to be easily transferred from a brand’s printed message to its digital message. By simply scanning
Print is relevant, print is personal, print is engaging and print drives action. Print works without a battery and is just as portable — from
Print is sustainable, effective and powerful. Print, a renewable resource, has the ability to be customized, targeted and sent to qualified segments of your target
Quick Response codes, or QR Codes, can enhance your marketing campaign in multiple ways — from increased engagement with your brand’s message to collecting consumer
Print is powerful and Print Drives Online Sales. While some shoppers like the convenience of ordering online, recent studies have shown that a consumer will spend
Personalized marketing studies show that sending unique and relevant messages to smaller, more precise segments of your target audience not only will show a higher
Interactive print tools such as QR codes not only help to increase consumer engagement, but they also enable brands to more accurately and easily measure
Serving graphic communications firms in New York State, New Jersey, Pennsylvania, and Delaware, Print & Graphic Communications Association is committed to member success and promoting the value of the graphic communications industry to the United States economy.
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